Adwords scripts

Do you require custom automation that can’t be achieved by just using the Adwords interface alone? Clicteq can help you develop Adwords scripts to overcome limitations in the Adwords platform.

Adwords scripts are Javascript snippets that allow you execute functions in Adwords including changing bids, creating ads, and making decisions based on third-party data (such as changing your offered foreign exchange rate within your ads as it varies throughout the day).

Adwords scripts capabilities

Here are some examples of what you can achieve using Adwords scripts:

  • Increase or decrease bids based on weather data
  • Pause adverts when the product is out of stock
  • Change bids 24 times per day where Google only allows you to change them 6 times per day
  • Bid based on the number of products that are left in stock or the number of operatives that you have to answer the phone
  • Automatically remove poor-performing ads and keywords
  • Automatically add keywords or negative keywords based on search query reports
  • and much, much more

Adwords scripts are incredibly powerful as they can interact with 3rd-party data, Google sheets, and Gmail, allowing you to create reports, send emails, and bid or change ads based on almost any data you can find, such as weather, flight delays, stock exchange, SEO rankings, and product inventory data.

If it’s possible, then we can do it using Adwords scripts!

If you would like to arrange a call to discuss our Adwords scripting service, fill out the contact form here.