[Adwords Script] Ad Template Report Script

It’s no secret that ad testing is one of the key pillars to success within Adwords. The advertisers that are winning in 2019 are not the ones that are the most creative, they are the ones that micro split-test every aspect of their advert and continually improve. To help advertisers create better ads, we’ve created[…]

Automation Killed The PPC Star

Delloitte has predicted that 35% of current jobs are likely to be automated in the near future, with professional services being highlighted as an area with a high chance of automation. So what does that mean for PPC managers? With automation using Adwords Scripts and the API becoming more accessible and more sophisticated, it is[…]

How to use Google Keyword Planner for PPC

No matter what you’re advertising or what keyword research strategy you’re going to use, most of your time searching for new PPC keywords will be spent in Google Keyword Planner. Google Keyword Planner gives you everything you need to make informed decisions, such as search volumes, average cost per click, and level of competition, so[…]